Work

Proof, not empty promises.

A selection of results across retail media and shopper marketing — most within the first month of management.

Frozen Brand · Total Retail Media

Attributed sales, quadrupled.

Immediate improvement in attributed sales and profitability within the first month — and their first-ever million-dollar attributed-sales month under IBP management.

4x
Attributed sales in under a year — $440K → $1.35MM/mo
+75%
Attributed sales & profitability, first month
4x
Profitability growth in under a year
$1MM+
First million-dollar month, ever
Candy / Chocolate Brand · Instacart

New-to-brand, unlocked.

By reallocating spend toward high-intent Instacart search, we scaled new-to-brand sales more than sixfold while lifting attributed sales and profitability from month one.

+489%
NTB sales growth YoY (6x)
+87%
Attributed sales YoY — $308K → $577K/mo
$3.19MM
NTB sales scaled from $541K in year one
+$100K
Attributed sales & profit, first month
CPG Brand · Walmart Connect

More sales, less spend.

In the first month of Walmart management, we grew sales and impressions while actually reducing spend — proof that better decisions beat bigger budgets.

+35%
Sales growth month-over-month
+47%
Campaign profitability MoM
-30%
Spend reduction
+1MM
Additional impressions MoM
Snack Brand · Kroger (84.51°)

Profitability, more than doubled.

Year-over-year profitability grew 118% under IBP management, with monthly attributed sales more than doubling and reach expanding 2.5x among Kroger shoppers.

+118%
YoY profitability growth (Jan–Sept)
2.5x
Annual reach vs. pre-IBP
+125%
Monthly attributed sales — $84K → $189K
YoY
Spend, sales & gross profit all grew
Personal Care Brand · Multi-Retailer

From Known Retail Media Agency to IBP, in 30 days.

Within the first month of taking over total retail media across Instacart, DoorDash, and Walgreens, the brand's business grew across every core metric — on less spend.

+21%
Sales growth month-over-month
+26%
ROAS improvement
+34%
Campaign profitability MoM
+118%
Reach, on 3.5% less spend
Your Turn

Let's write your case study.

Most brands see improvement within the first month of management. Let's talk about yours.

Let's Connect